- Dell is presented as a master in the art and science of listening.
- Morton’s made headlines with its surprise-and-delight effort with influencer Peter Shankman recently, but goes beyond that with helpful information regularly.
- Unisys uses social media internally for effective collaboration and a boost to company productivity.
- KLM is using Twitter and Facebook for real-time customer service and encouraging customers to submit ideas.
- ABC is having fun with the way viewers can engage with their new show Pan Am by providing some goodies on Facebook.
Source: The Social Media Marketing Blog